性视界传媒

Brad Greenwood

性视界传媒 Costello College of Business Faculty Brad Greenwood
Titles and Organizations

Professor, Information Systems and Operations Management and听
Maximus Corporate Partner Professor of Business听

Contact Information

Email: bgreenwo@gmu.edu
Office Location: Enterprise Hall 105
Office Hours: By appointment

Personal Websites

Biography

Dr. Brad N. Greenwood听is a professor of information systems and operations management and the Maximus Corporate Partner Professor of Business听at 性视界传媒. He听joined the faculty at 性视界传媒 from the University of Minnesota鈥檚 Carlson School of Management where he was an Associate Professor of Information and Decision Sciences. Previously, he has also served on the faculty at Temple University鈥檚 Fox School of Business and the University of Maryland鈥檚 Smith School of Business. Dr. Greenwood鈥檚 research examines the intended and unintended consequence of innovation, and how access to the resulting information affects welfare at the interface between business, technology, and social issues; notably in the contexts of healthcare and entrepreneurship. He is currently an Associate Editor at听Management Science听and his work has been published in such leading outlets as:听The Proceedings of the National Academy of Sciences,听Administrative Science Quarterly,听Management Science,Organization Science,听Information Systems Research,Productions and Operations Management,听MIS Quarterly,听the听Communications of the ACM,听the听Strategic Management Journal,听the听Journal of Business Ethics,听the听Journal of Law, Economics, and Organization,听the听Journal of Medical Internet Research,听and听PLoS ONE.

Research Interests

  • Consequences of Innovation
  • Public and Population Health
  • Entrepreneurship
  • Digital Platforms
  • Healthcare

Education

  • PhD 鈥 University of Maryland, College Park
  • JM - 性视界传媒
  • MBA 鈥 University of Notre Dame
  • MIT 鈥 Virginia Polytechnic Institute and State University
  • BS 鈥 Rensselaer Polytechnic Institute

His corporate experience includes nearly eight years as a deputy project manager and analyst for CACI International, a mid-sized consulting firm in the greater Washington DC Metro Area. He received his Bachelor鈥檚 degree in Information Technology and Management Information Systems from Rensselaer Polytechnic Institute. Dr. Greenwood also received: a Master鈥檚 of Business Administration in IT Consulting from the University of Notre Dame; a Master鈥檚 of Informational Technology from Virginia Polytechnic Institute; and a PhD in Decision, Operations and Information Technology, with a minor in Strategic Management, from the University of Maryland, College Park.

Research and Awards

Research

  • Jing Gong, Brad Greenwood, Yiping Song; 鈥淯ber Might Buy Me a Mercedes Benz: An Empirical Investigation of Ridesharing Platforms and Durable Goods Purchase鈥 Forthcoming at Manufacturing & Service Operations Management
  • Xi Wu, Jing Gong, Brad N Greenwood, Yiping Song (2022) 鈥淣o Longer Rolling Dirty: How Purchase Subsidies for Electronic Vehicles Affect Automobile Markets鈥 Forthcoming at the Journal of Public Policy and Marketing
  • GT Ozer, Brad N Greenwood, Anand Gopal, (2022) 鈥淒igital Multisided Platforms and Women鈥檚 Health: An听Empirical Analysis of Peer-To-Peer Lending and Abortion Rates鈥 Forthcoming at Information Systems听Research
    • 2022 Bapna-Ghose Social Justice Best Paper Award
  • Huckaby, Walkowiak, Hardy, Gregoski, Kilic, Greenwood, Rajab, (2022) 鈥淩ecipient-Surgeon Racial听Concordance in Orthotopic Heart Transplantation Outcomes鈥 Forthcoming at the Journal of Cardiac Surgery
  • Zhi (Aaron) Cheng, Brad N Greenwood, Paul Pavlou (2022) 鈥淪hall We Play a Game? An Empirical Investigation of location-based mobile gaming and mental health鈥 Forthcoming at the Journal of听Management Information Systems
  • Mitchell Zamoff, Brad N Greenwood, Gordon Burtch (2022) 鈥溾 Journal of Law, Economics, and Organization 38.1:听161-195.
  • Gord Burtch, Brad N Greenwood, Jeffrey McCullough (2021) 鈥溾 Journal of Medical Internet Research 23.1: e15402.
  • Clement J, Jacobi M, Greenwood BN (2021) PLOS ONE 16(4): e0249453.
  • Greenwood B, Adjerid I, Angst CM, Meikle NL. (2020) . Nov听18:1-20.
  • Shuting (Ada) Wang, Brad Greenwood, Paul Pavlou (2020) 鈥渟鈥 MIS Quarterly, 44 (4), 2521-1571.
  • Kartik Ganju, Hilal Atasoy, Jeffrey McCullough, Brad N Greenwood (2020) 鈥溾 Management Science, 66 (11), 5171-5181.
    • Finalist National Institute for Health Care Management Foundation鈥檚 Annual Research Award
    • Finalist for the Responsible Research in Business & Management Award (AOM Fellows)
    • Reprinted in the Management Science Special Issue on Diversity and Inclusion
  • Greenwood, B. N., Hardeman, R. R., Huang, L., & Sojourner, A. (2020). ,听117(35), 21194-21200.
    • 2020 PNAS Cozzarelli Prize (Best Paper 鈥 Behavioral and Social Sciences)
  • Tae, C. Jennifer, Min鈥怱eok Pang, and Brad N. Greenwood. (2020) 鈥溾 Strategic Management Journal 41.2: 246-266.
  • Brad N Greenwood, Kartik Ganju, Corey Angst (2019) 鈥溾 Information Systems Research;30(2):iii-vii, 351-710
    • 2017 Academy of Management Best Paper Proceedings, TIM Division
  • Brad N Greenwood, Ritu Agarwal, Rajshree Agarwal, Anand Gopal (2018) 鈥溾澨Organization Science; 30(1):191-213.
    • 2022 - Exemplar Article for Routine Based Intra-Organizational Knowledge Transfer
    • Reprinted in the Organization Science Organizational Knowledge Transfer Special Issue
  • Hilal Atasoy, Brad N Greenwood, Jeff McCullough (2018) 鈥溾澨Annual Review of Public Health;听40:1, 487-500.
  • Gordon Burtch, Seth Carnahan, Brad N Greenwood (2018) 鈥;听Management Science;听64(12) 5497-5520
    • 2016 Academy of Management Best Paper Proceedings, TIM Division
    • 2020 Management Science Best Paper Finalist (Information Systems)
  • Brad N Greenwood, Seth Carnahan, Laura Huang (2018) 鈥溾澨Proceedings of the National Academy of Sciences; 115 (34) 8569-8574
  • Seth Carnahan, Brad N Greenwood (2018) 鈥溾澨Administrative Science Quarterly;听63 (2) 287-322
    • 2016 Academy of Management Best Paper Finalist, OMT Division
    • 2016 Academy of Management Best Paper Proceedings, OMT Division
  • Brad Greenwood, Anand Gopal (2017) 鈥溾澨MIS Quarterly;听41(3) 989-1007
  • Brad N Greenwood, Ritu Agarwal, Rajshree Agarwal, Anand Gopal (2017) 鈥溾澨Management Science;听63(9) pp. 2948鈥2966
    • 2015 Utah Winter Conference on Business Intelligence Most Publishable Paper
  • Anand Gopal, Brad N Greenwood (2017) 鈥.鈥澨PLoS ONE听12(5): e0177720.
  • Brad Greenwood, Sunil Wattal; (2017) 鈥溾澨MIS Quarterly;听41(1), pp 163-187
    • 2015 Conference on Information Systems and Technology, Runner Up for Best Conference Paper
    • 2015 Workshop on Health IT Economics, Runner Up for Best Young Scholar Award
  • Brad Greenwood, Ritu Agarwal (2016) 鈥溾澨Management Science;听62(8),听pp. 2281鈥2303
  • Brad Greenwood, Anand Gopal (2015) 鈥溾澨Information Systems Research; 26(4), 812-828
    • 2012 Academy of Management Best Empirical Paper Award,
  • Gordon Gao, Brad N Greenwood, Jeff McCullough, Ritu Agarwal; (2015) 鈥溾澨MIS Quarterly;听Vol. 39 No. 3, pp. 565-589
    • 2015 MIS Quarterly Best Paper Winner
  • Corey M Angst, Sarv Devaraj, Carrie Queenan, Brad Greenwood; (2011) 鈥淧erformance effects related to the sequence of implementation of health information technologies.鈥 Productions and Operations Management; 20(3) 319-333
    • 2013 POMS College of Service Operations Most Influential Paper

Invited Publications

  • Brad N Greenwood, Gordon Burtch, Seth Carnahan (2017) 鈥溾澨Communications of the ACM;听60 (7), 27-29

Awards

  • Spring 2022 Profiles of Mason Square Award, 性视界传媒
  • Fall 2022 Teaching Excellence Award Nominee, 性视界传媒
  • INFORMS 鈥 ISS 鈥 Bapna-Ghose Social Justice Best Paper Award 鈥淒igital Multisided Platforms and Women's Health: An
    Empirical Analysis of Peer-To-Peer Lending and Abortion Rates鈥
  • Association for Information Systems Distinguished Member, Fall 2022
  • The paper 鈥淩obotic Innovations in Medicine: Gender Biases in the Adoption and Utilization of DaVinci Surgical Suites,鈥 received the 2022 OMT Responsible Research Award from the Academy of Management
  • 2022 Association for Information Systems Distinguished Member
  • 2022 Academy of Management Responsible Research Award (OMT Division) 鈥淎daptable Tools and Women鈥檚 Job Performance in听Male-Dominated Fields: Evidence from Robotic Surgery鈥
  • 2022 Organization Science Exemplar Article for Intra-Organizational Knowledge Transfer 鈥淭he Role of Individual and听Organizational Expertise in the Adoption of New Practices鈥
  • 2022 Antonin Scalia Law School Award for Outstanding Academic Achievement in the Juris Master of Laws (Awarded to graduating听student with the highest core GPA)
  • 2022 性视界传媒 School of Business Outstanding Service Award
  • 2022 性视界传媒 School of Business Outstanding Publication Recognition
  • 2021 Research Support Grant 鈥 性视界传媒 Foundation ($26,000)
  • 2021 Finalist - Academy of Management Fellows Responsible Research in Business & Management Award 鈥淭he Role of Decision听Support Systems in Attenuating Racial Biases in Healthcare Delivery鈥
  • 2021 Poets & Quants - 40 Under 40 - Best Business School Professors
  • 2021 性视界传媒 School of Business Dean's Scholar Award 2021 - 2024
  • 2021 性视界传媒 School of Business Outstanding Publication Recognition
  • 2020 National Academy of Sciences Cozzarelli Prize (Best Paper for Behavioral and Social Sciences at PNAS) 鈥淧hysician鈥損atient听racial concordance and disparities in birthing mortality for newborns鈥
  • 2020 National Institute for Health Care Management Foundation Research Award Finalist 鈥淭he Role of Decision Support Systems in听Attenuating Racial Biases in Healthcare Delivery鈥
  • 2020 Management Science Best Paper Finalist 鈥淐an You Gig It? An Empirical Examination of the Gig Economy and Entrepreneurial Activity鈥澨
  • 2020听Strategic Management Society Best Paper Nominee听鈥淭he Doctor Will See You Elsewhere: Enterprise Information Systems and Changing Firm Activities鈥澨
  • 2019听Conference on Health IT Analytics Best Paper Runner-Up听鈥淭he Doctor Will See You Elsewhere: Enterprise Information Systems and Changing Firm Activities鈥澨
  • 2019 ISS-INFORMS Service Award听
  • 2020听Marquis Who鈥檚 Who听Albert Nelson Marquis Lifetime Achievement Award听
  • 2020 Member of听Marquis Who鈥檚 Whoin America
  • 2018 AIS Early Career Award 鈥撎Association for Information Systems
  • 2018 Sandra A. Slaughter Early Career Award 鈥撎Information Systems Society 鈥 INFORMS
  • 2018 AOM Technology and Innovation Management Division鈥檚 (TIM) Emerging Scholar
  • 2018 Carlson School of Management Dean鈥檚 Small Grant
  • 2017 Carlson School of Management Award for Excellence in Research
  • 2017 Inaugural ICIS Paper-a-Thon 鈥撎Mentor for Winning Team
  • Member of Academic Key鈥檚听Who鈥檚 Who in Business Higher Education听(WWBHE) 鈥 Fall 鈥17 鈥 Present
  • 2017听Management Science听Meritorious Service Award
  • 2017听Marquis Who鈥檚 Who in America听Albert Nelson Marquis Lifetime Achievement Award
  • 2017 Summer at Census Scholar (US Census Bureau)
  • Fall 2017 鈥 Academy of Management Best Paper Proceedings, 鈥淛ust What the Doctor Ordered? Physician Mobility After the Adoption of Electronic Health Records鈥 TIM Division
  • Richard J Fox Faculty Fellow (Temple University)
  • 2016 Member of Dean鈥檚 Research Roundtable (Fox School of Business)
  • 2016 Member of听Marquis Who鈥檚 Who in America
  • 2016 Young Scholars Seed Grant ($2000),听Temple University
  • 2016听Management Science听Meritorious Service Award
  • 2015 MIS Quarterly Best Paper Award 鈥 鈥淰ocal Minority and Silent Majority: How do Online Ratings Reflect听Population Perceptions of Quality?鈥 (Awarded Annually to Top Paper in the Journal)
  • Academy of Management Best Paper Finalist, 鈥淢anagers鈥 Political Ideology and Gender Inequality within听Organizations鈥 OMT Division
  • Academy of Management Best Paper Nominee, 鈥淐an You Gig It? An Empirical Examination of the Gig Economy听and Entrepreneurial Activity鈥 TIM Division
  • 2015 Researcher of the Year, MIS Department, Temple University
  • 2015 Conference on Information Systems and Technology, Runner Up for Best Conference Paper 鈥淪how Me the Way to Go Home: An Empirical Investigation of Ride Sharing and Motor Vehicle Homicides鈥
  • 2015 Workshop on Health IT Economics; Runner-Up for Best Young Scholar Award 鈥淪how Me the Way to Go Home: An Empirical Investigation of Ride Sharing and Motor Vehicle Homicides鈥
  • 2015 Young Scholars Seed Grant ($2000),听Temple University
  • 2015 Utah Winter Conference on Business Intelligence Poster Slam Most Publishable Paper; 鈥淭he When and Why of Abandonment: The Effect of Organizational Incentives on Technology Lifecycles鈥
  • 2014 Most Outstanding Reviewer Award, MIS Quarterly (Awarded Annually to Top Reviewer for the Journal)
  • 2014 Young Scholars Seed Grant ($2500),听Temple University
  • 2014 Outstanding Reviewer Award, Academy of Management (Awarded to top 5% of ~1000 BPS division reviewers)
  • 2014 Distinguished Reviewer Award, Academy of Management (Awarded to top 5% of ~700 ENT division reviewers)
  • 2013 Distinguished Reviewer Award, Academy of Management (Awarded to top 5% of ~700 division reviewers)
  • 2013 Allen Nash Outstanding Doctoral Student; RH Smith School of Business (College level award for research and service contribution 鈥 selected out of 92 students)
  • 2013 POMS College of Service Operations Most Influential Paper Award, 鈥淧erformance Effects Related to the Sequence of Integration of Healthcare Technologies鈥
  • Attendee, Consortium for Competitiveness and Cooperation, Kansas City, MO Spring 鈥13
  • Attendee, ICIS Doctoral Consortia, Orlando, FL Fall 鈥12
  • Academy of Management Best Empirical Paper Award, 鈥淭igerblood: Availability Cascades, Social Media, and the Environment of the Entrepreneurship鈥 ENT Division Fall 鈥12
  • University of Maryland, International Conference Support Award Fall 鈥11 鈥12
  • Brad Greenwood; Dingman Center for Entrepreneurship Best Working Paper Award 鈥淭iger Blood: Availability Cascades, New Firm Formation and Performance in IT Ventures鈥 Spring 鈥11
  • Brad Greenwood, Anand Gopal; Dingman Center for Entrepreneurship Best Student Paper Award 鈥淓nding the Mending Wall: Exploring Entrepreneur Venture Capital Co-Location鈥 Spring 鈥10

Media Clippings

  • July 25, 2024 - PsyPost
  • July 11, 2024 - The Conversation
  • September 7, 2023 - Bloomberg
  • July 12, 2023 - Poz
  • June 6, 2023 - American Association of Medical Colleges
  • March 9, 2023 - Electrek
  • December 7, 2022 - DC News Now
  • August 5, 2022 - Repro Rights NOW
  • June 14, 2022 - TIME
  • May 31, 2022 - The Conversation
  • November 29, 2021 - Fairfax Patch
  • September 30, 2021 - Alexandria Times
  • March 16, 2021 - Cincinnati Edition听
  • January 13, 2021 - Forbes
  • January 13, 2021 - The Washington Post
  • November 10, 2020 - Insider
  • December 11, 2020 - Forbes
  • November 10, 2020 - Insider
  • August 17, 2020 - USA Today
  • August 1, 2020 - Forbes